If you look up the meaning of the word "consultant" in the
dictionary it will tell you that a consultant "is an expert in a particular
field who works as an advisor either to a company or to another individual."
While that definition may sound vague, that has not stopped the consulting
industry from becoming one of the fastest growing industries in the United
States. According to the Association of Professional Consultants in Irvine,
California, businesses spent over $30 billion dollars on consulting services
last year. Is it any wonder that more people are interested in becoming a
consultant?
Technology has definitely made it easier for people to become independent
consultants, and more consultants are now operating out of their homes and
making a very good living in the process.
What Consultants Really Do
Consultants are hired on the basis of their expertise, and their
ability to get the job done. Organizations hire consultants for a variety of
reasons, including:
-
To identify problems -- Sometimes employees are too
close to a problem to identify and deal with how to solve it. A consultant
can come in and save the day.
-
To supplement the staff -- Sometimes a business
discovers it can save lots of money by hiring consultants on a temporary
basis, rather than hiring employees.
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To bring new life to an organization - Often times a
consultant is needed to "kick start" a company that has found themselves in
a rut.
-
To teach a new skill -- Technology consultants are
especially in demand, as companies are hiring them to teach their employees
how to use the latest computers and other high tech gadgets.
While many people have a preconceived notion of what a consultant does, there
are some common denominators that all consultants share. These include:
-
Listening skills -- When people talk, the consultant will
listen. By paying careful attention to your clients' problems, you will be
able to serve them well.
-
Investigative skills -- A good consultant will have the
ability to investigate and uncover data necessary to meet the goals of their
clients.
-
Action skills -- A good consultant will be ready to "take
the bull by the horns" and do whatever it takes to get the job done.
Reasons to Become a Consultant
Although money is sometimes a key factor when someone decides to
become a consultant, there are a few other reasons why more people are choosing
this profession:
-
You are not living your dream -- Maybe your dream has
been to work on your own, and to be your own boss. As a consultant, you are
responsible for your career; not anyone else.
-
You are about to lose your job -- Job security is
becoming a thing of the past, and for people who are about to get laid off,
becoming a consultant is a viable way of earning a living and using their
expertise.
-
You have a talent people will pay money for --
Whether you are an expert as a fundraiser, computer wizard or marketing
guru, once you discover your talent, you will find an audience who will pay
you to do what you do best.
-
You believe you can make a difference -- Many people
become consultants because they know something in a particular field better
than anyone else. And they use that knowledge to make a difference, either
in the corporate or nonprofit world.
Steps to Becoming a Consultant
If the above information has you ready to say "yes" to becoming
a consultant, congratulations, but take some time to create a plan before you
hang out that shingle and start looking for clients. In other words, there are
steps you should follow before launching your own consulting business,
including:
-
Assess your skills and talents -- People who want a
career as a consultant should be aware of both their strengths and their
weaknesses. Be honest when making a list; if you are not, you will end up
with problems down the road.
-
Decide on your specialty -- Do not make the mistake
of deciding to become a consultant in a "hot" field just because there is a
demand right now. Think carefully about where your interests lie, and how
dedicated you believe you can be in serving other clients.
-
Research your field -- If you want to become a
computer consultant, carefully research everything about that field. Who
uses computer consultants? How much money can they make? Will it be easy to
find clients?
-
Define your target audience -- No matter what type of
consultant you have decided to become, you must define your audience. For
example, will it be companies and large corporations, or individuals? Will
it be nonprofit organizations or politicians?
-
Take the plunge -- If you truly believe you are
ready, then take the plunge and launch your consulting business. Be sure to
obtain any local or national licenses that you might need, as well as paying
careful attention to any zoning laws, especially if you will be operating
your consulting business from your home.
Top Ten Consulting Businesses
According to the latest statistics, here are the top ten
consulting businesses in the United States:
-
Accounting -- Every business needs good accounting help, and
many are hiring accounting consultants.
-
Advertising -- With the price of advertising these days, it
is no wonder that advertising consultants are in great demand.
-
Career -- With more people finding themselves victims of
corporate downsizing, career consultants are thriving.
-
Computer -- From software to hardware and everything in
between, if you know computers, you will have no problems finding clients.
-
Executive search -- Despite the downsizing trend, headhunter
consultants are in great demand these days.
-
Human resources -- As long as businesses have people
problems, there will always be a need for this type of consultants.
-
Public Relations -- Getting good press coverage for any
organization is a real asset for these types of consultants.
-
Management -- If you can help a company manage their
business and solve their problems, they will beat a path to your door.
-
Insurance -- Every company needs insurance, and if this is
your area of expertise, go for it.
-
Education -- From helping a parent find scholarship and
grant money to helping school districts cut costs, this field is also in
great demand.
Copyright 2008, Attard Communications, Inc.